When Element realized there was a lot of untapped talent abroad, it didn’t take long for the Element Europe team to start turning heads and make a name for themselves on the old continent.
Well, today the skate world is no longer reduced to the West Coast of America and a lot of the major American companies are following Element’s trail and starting up their own Euro divisions.
So far Blind have scooped up Jani Laitiala but couldn’t get their hands on Petr Horvat who chose Habitat Europe, and finally Zero has started sending equipment to Dominic Dietrich. Apparently the Chief tried his hardest to get Steve Forstner but Steve stood strong and remains on Antiz Skateboards.
Globe Shoes have also been working hard promoting their Euro team, and this footage proves that Europe is the place to be right now..