Skateboarding News

First Glimpse Of New Boulala Shoe

Whilst out at the Etnies 20th Anniversary Party, we managed to get and up close look and feel of the new Ali Boulala shoe.

Still in the prototype phase but looking 99% ready for consumer consumption, the Boulala is a simple and efficient shoe with a slight bit of flair that characterizes Ali very well. Find out where the idea for black lace and red rubies came from very soon in Ali’s second Crossfire interview.